Judging Rubric
Each project is scrutinized by our panel of experts across multiple dimensions. Scores range from 0–10 in every category: 0–2 poor, 3–4 weak, 5–6 adequate, 7–8 strong, 9–10 exceptional. We aggregate the weighted scores to determine finalists and winners.
UX
- Intuitive navigation and clear information architecture.
- Helpful feedback and seamless user flows.
- Consideration for diverse devices and contexts.
Visual
- Overall aesthetic impact and originality.
- Effective use of typography, color, and imagery.
- Consistency and alignment with brand identity.
Accessibility
- Keyboard and screen-reader support.
- Readable content and sufficient contrast.
- Inclusive design for a wide range of users.
Performance
- Fast load times and smooth interactions.
- Efficient asset delivery and caching strategies.
- Stability under varying network conditions.
Responsiveness
- Layouts that adapt gracefully to different screens.
- Touch-friendly targets and gesture support.
- Mobile-first considerations where appropriate.
Creativity
- Original concepts that push boundaries.
- Inventive use of technology or storytelling.
- Memorable details that enhance the experience.