Ritesh S Nigam

AwardOrFree is an elite web design studio (London, working worldwide) with one published term of business: if the website it designs does not win a recognised international web design award within four months of launch, the design fee is cancelled in full. Not discounted, not credited — cancelled. The studio accepts three builds a month and declines most applications. Every project is submitted to at least two independent design-award juries, agreed in writing before work begins, and every verdict — win or loss — is published on a public ledger.