The curatorial dictionary · Glossary
What is

Mobile-First Design.

The practice of designing a website for smaller screens first, then adding more features for larger screens.

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- 01 / Definition

What is Mobile-First Design?

The practice of designing a website for smaller screens first, then adding more features for larger screens.

Below: award-winning sites to study, the rubric every entry is scored against, and related terms from the glossary.

- 02 / Go deeper

Beyond the definition.

Case studiesStudy recent winners

See how leading teams apply this concept across award-winning digital experiences.

View winners →CriteriaUnderstand our rubric

The 7 weighted criteria the jury scores every entry on, each from 0 to 10.

Read the rubric →EditorialRead editorial insights

Dive deeper with stories and analysis from our editorial team.

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- 03 / Related terms

More from the glossary.

Z-Layout

A layout that leads the eye along a Z-shaped path, from top left to top right, then diagonally to the bottom left and…

Usability

The degree to which a product can be used by its intended users to achieve their goals effectively, efficiently and…

Natural Language Processing (NLP)

A branch of artificial intelligence that enables computers to understand, interpret, and respond to human language in…

Lean UX

A design approach that focuses on delivering value to users quickly by iterating design solutions based on direct…

Design System

A comprehensive set of standards for design and UI components across a project.

Virtual Reality (VR)

An immersive digital environment that users can interact with in a seemingly real or physical way.

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